Teen Digital Takeover
Teen Digital Takeovers empower young people to make their voices heard by taking control of museums’ social media accounts for the day.
Begun as extension of Takeover Day, Teen Digital Takeovers empower young people and give them a platform to engage with museums, galleries, historic houses, archives, heritage sites, cultural and arts organisations across the UK.
Since 2014, we have held an annual Teen Twitter Takeover Day in August. Young people’s #TakeoverDay tweets have reached hundreds of thousands of people and the hashtag even trended on Twitter.
This year, we are extending the day to enable young people to take over a wider range of digital platforms, including Instagram, Facebook, organisation websites and YouTube channels.
How can young people take over at my organisation’s digital channels?
There are many ways young people can take over your museum’s digital platforms:
- take over your Twitter account for the day showcasing their favourite objects
- create an Instagram story with pictures and videos from around your museum
- film a Facebook Live event or tour of your museum
- make a short film to post on YouTube
- write a blog
- create a podcast.
When is Teen Digital Takeover Day?
This year’s event takes place on:
Friday 16 August
We suggest that you try and get involved on this date to get the most from being part of a national event, but you can get young people involved in taking over your digital platforms at any time of year – just remember to share your Teen Digital Takeover Day with us.
Why should my organisation take part?
Teen Digital Takeovers provide a great opportunity for museums to see their collections in a new light and gain a better understanding of their younger audiences. They create a platform for museums to communicate their relevance to young people to those outside of the sector.
They empower young people by giving them:
- a digital platform
- trust and confidence to speak in public
- the chance to exchange ideas and opinions with their peers across the country
- experience behind the scenes with museums and their collections.
Young people have fed back to us that they were more interested in getting involved in other museum activities after taking part.
They can also be great starting point for Takeover Day and doing more in-depth activities later in the year.